West Virginia University Logo

About Us

Mission

The purpose of this project is to determine if a pedestrian safety media advocacy campaign, delivered using a balanced mix of media outreach efforts including social media, print advertising, and community events, is effective in increasing awareness, knowledge and safety behaviors among young adults in Morgantown, West Virginia. Our campaign is called Heads Up!

 

Heads Up! WV Team

This team is comprised of WVU students, faculty, Pedestrian Safety Board members, City Council and community members who have identified pedestrian safety as a concern in Morgantown, WV. We are committed to developing strategies to improve awareness, knowledge and traffic safety behavior among pedestrians and drivers in our community.

2015 STUDENT INVESTIGATORS:

Saba Ashfaq – Project Manager

Andrew Denny – Project Coordinator

Samantha Shawley & Paris Charles- Co-Project Evaluators

Matt Law, Tony Richards & Kathryn Long – Social media designers

Emily Morgan, Neelam Patel, Paris Charles, Samantha Shawley, Saba Ashfaq, Matt Hunter, Arwa Abonomai – Data collection and entry

FACULTY ADVISORS: Drs. Ranjita Misra & Bill Reger-Nash; Consultant – Dr. Keith Weber